Event Design Options In Las Vegas To Help Improve Tradeshow Booths

When considering event design in Las Vegas for a tradeshow, it is important to consider many different things. Many of the industry’s hottest trends can be the first place to start making up your mind. While you can always do your own thing, which will be unique and sometimes better, you can also consider what others are doing and “remake” it as your own.

Engaging

One of the most important things to do is to make the booth you use as engaging as possible so that people want to stop by. Before you can wow them with your services or products, they need to know you are there. However, you can also start engaging potentials before you even get to the show. Place ads at the airport for hanging banners and anywhere else you can think of. They don’t have to be expensive, and you can likely find a lot of inexpensive or free advertising areas.

Designs

You also want to consider the plans themselves. Straight-line architectures are becoming very popular, and it offers many other benefits, as well. For one thing, it is less expensive to purchase and set up, and it is also easier to set up. While curves and shapes can still work, especially within your logo, tone it down and make it more streamlined. Also, consider the colors you choose, such as cooler versions like blues or even light wood tones.

Budget

The ever-present budget is still a primary concern for most companies, so when considering event design in Las Vegas, you want to find efficient and smaller booths instead of big, clunky or heavy items. Consider simple options, such as lightweight fabrics and aluminum frames, all of which will cost less, even if they are customized in some way. You may also want to consider the shows you do and go to those that suit your purpose and not just because you always do them.

Technology

Technology is ever more necessary for tradeshows, no matter what you are marketing or the target audience you are considering. Make sure you have technology on the spot to ensure you capture potential customer’s data immediately. Don’t leave it to chance and a misplaced business card, but instead, gather data right at the show. Electronics can help you market, such as electronic picture frames and other digital signage options that are easy to find and afford.

How to Turn Event Snafus into Success

If you are planning an event, even with the help of a professional Events Management Company, the fact is that mistakes and issues will arise. Instead of being overwhelmed by these issues, take the high road and prepare for them ahead of time. The fact is no matter how well you plan, tricky situations can come up, but some tips to turn these issues into success are highlighted here.

Have a Back-Up Plan 

When you are planning on using any type of technical equipment during an event, there is always the potential that something will go wrong. When you plan for something not working as planned, there may be a slight delay, but you will not have a full-fledged disaster on your hands. In addition to your back-up plan, you may want to develop a back-up plan for the original back-up plan; this will ensure you are covered.

Work with Professionals 

Are you having speeches at the event? Music? Food? No matter what you are planning, you need to ensure you find an experienced professional who can easily handle any issue that arises with their particular area of expertise. This will ensure that if a microphone is not working, or you have a table full of vegetarians, you will be covered.

Utilize Tired and True Old Fashioned Methods 

Directions, speeches, seating charts – while it may be convenient to store all this on your computer or tablet, if a malfunction occurs, what’s your next move? In addition to storing everything electronically, you should also have multiple print outs of all this information. This will ensure no matter what happens, you are covered and can ensure the event is a success.

Create a Cheat Sheet of Important Contacts 

If you are in charge of creating and planning an event, you need to keep a sheet of who to contact in case something does go wrong. After all, you never know if something is going to happen, so you need to be prepared and ensure you are covered by having all the important people handy in case an issue comes up.

When it comes to your event, you cannot afford to take chances. You have to ensure you are fully prepared and ready to go. Develop a backup plan and keep a hard copy of everything. This will ensure no matter what issue may arise, you will be prepared and the event can continue with issue.

Event Design in Las Vegas

Statistics show that event design in Las Vegas, such as events designed by Structure Exhibits, can be used as a key marketing strategy. The Trade Show News Network reports that approximately half of the 200 largest trade shows in the United States are located in Orlando, Chicago, or Las Vegas. This makes attracting customers when you have a trade show event in one of these three cities key. But how can you attract potential customers? The key is your exhibit design. Effective event design in Las Vegas will intrigue customers while promoting your company’s professionalism to encourage them to come closer and see what your company has to offer.

How to Design an Exhibit

The type of exhibit you will need for event design in Las Vegas will depend on your company’s specific message. Therefore, the first thing you need to do is decide on the message you are trying to send. Is your company fun, trustworthy, or fascinating? If so, then you need to convey this message to customers with your design.

Once you have determined the message you want to send, you can consider a design. Some examples of eye-catching exhibits can be seen on structureexhibits.com. The design of a good exhibit will be professional, attention-grabbing, and will promote a message about your company.

The final step in designing an exhibit is to put everything together. You will need quality materials for the physical parts of the exhibit and possibly music or lighting depending on your message. You will also need an element that makes your exhibit stand out above the rest. If you find that you do not have the resources or the expertise that is required for event design in Las Vegas, consider contacting a company such as Structure Exhibits to design the exhibit for you.

Structure Exhibits Services

When you choose to hire a company for event design in Las Vegas it is important that they are able to act with professionalism. Every interaction we have at Structure Exhibits is designed to allow us to understand your brand and message. Our company can even create an event design in Las Vegas on a budget. How do we do it? We have years of experience built upon the philosophy that perfection is not just achievable, it is required. This perfection is achieved in all 3,000 of the exhibits we ship around the United States each year. We work efficiently and can produce unsurpassed quality even on a low budget or tight schedule. Next time you have an exhibit to design, contact us at structureexhibits.com for the opportunity to build customer relationships that will last.

How to Have the Best Trade Show Exhibit Displays

If you have decided on the route of trade shows to display your products, you likely realize all the troubles and difficulties that can arise. Competitors are fierce in the trade show exhibit business and will likely have bigger and better displays than you, causing you to look ill-prepared and lower in status. However, you don’t have to worry about not having the best exhibit displays, as there are a few basic tips that can help you wow the socks off your customers and competitors.

Showcasing

While it may seem like common sense to showcase your products at a trade show using exhibit displays, it is incredibly important to display your items correctly. Most product sellers prefer to do a display such as retailers may do in a store. Make sure the products are lined up properly and be towards the front where people can touch them, pick them up and experience them.

If you are trying to sell kitchen items or foods, prepare the food in a kitchen exhibit display area and have samples available for potential customers to try. Remember, you are trying to entice people to visit your booth instead of a competitor.

QR Codes

QR codes can help get customers at a later date. They may visit your exhibit and interact with your items but not purchase anything or set up an appointment immediately. Provide them with a code for your website that allows them a percentage off their purchase, contests or take them to an appointment sheet. In essence, you are giving them a call to action that they can use whenever they want, so they don’t feel rushed or pushed.

Technology

Technology is all around you, and you should put it to good use. You will look dated, unprepared and small if you don’t use technology to provide presentations on large displays, tablets or computers to get people engaged and interested. Technology is the key to getting and keeping your customer’s attention and exhibit displays can help you.

Provide Something Extra

While you are there to get and keep customers, your trade show experience should give back to everyone. Whether you want to provide a refreshment bar, lounge or cell-phone charging station, you will be able to effectively get and keep customers there, at least for a little longer than normal, which allows you more time to get a sale.